Where purpose, people, and data come together
We help organisations make better use of their data, transforming complexity into clarity and action. By combining human experience and technical expertise with a deep understanding of business needs, we deliver data solutions that are effective, ethical, and built to last.
Our mission
As an employee-owned business, our mission is to foster a culture of empowerment, inclusivity, accountability, and to operate our company for the long-term benefit of its employees. We're dedicated to harnessing the true potential of data, leading the way in ethical and sustainable data management by educating organisations on the benefits of having ‘Data Behind Every Decision’.
Our vision
Our vision is to be data evangelists and problem solvers that create value for our clients, creating the right data solution for them. As a certified B Corp company, we prioritise the well-being of society and the environment and encourage our clients to become more sustainable and socially responsible businesses. Our ambition is to build relationships which position us as the ‘go to’ experts that clients can trust and rely upon to support data-led initiatives.
Quality & Mastery
Our team offers comprehensive skills across the information management lifecycle to deliver tailored, integrated solutions. Blending domain expertise with business analysis and data science, we set realistic expectations, communicate clearly, and empower clients to navigate their data journey with confidence.
The heart of Butterfly Data
Integrity, honesty and fairness
We never wing it. We serve our clients with honesty and fairness, setting realistic expectations without over-promising.
Technological mastery
We combine thoughtful expertise with the right technology to tackle data challenges with care and clarity.
Collaborative culture
We don’t just stick to the script, we communicate openly, work flexibly and embrace your culture - going the extra mile to drive progress.
Security, privacy and transparency
You can trust us to keep your data safe. We respect the privacy of you and your customers, practice technical rigour, and are committed to transparency.
Working together
As an employee-owned business, we believe in shared success. We support one another, grow together, and deliver work we’re proud to put our name behind.
Making a difference
We’re more than just data people. From socially responsible projects, to supporting fairness and inclusion in tech, we aim to make the industry (and world) a better place.
How we make data work for you, with you
Our approach combines agility, security, and creativity to deliver bespoke data solutions. We partner closely with clients to transform complex data into clear, actionable insights; balancing business goals with business needs to drive informed decision-making. Flexible by nature, we integrate with existing teams, scale support as needed, and remain responsive to change, through an iterative and adaptive model.
Committed to creating positive impact for all
Climate Change
We take meaningful steps toward Net Zero by embedding sustainability into everyday actions.
Equal Opportunity
We champion economic empowerment by investing in fair pay, inclusive growth, and opportunities.
Economic Equality
We create space for everyone to grow by championing equal opportunity and employee ownership.
Well-Being
We prioritise wellbeing by creating a caring, connected environment where people can thrive.
Meet the people who make the data work
Behind every model, dashboard and strategy is our greatest asset – a passionate team of data consultants. Our people combine deep expertise with an agile mindset, working closely with you to solve problems responsibly and effectively.
Ready to transform your data?
Book your free discovery call and find out how our bespoke data services and solutions could help you uncover untapped potential and maximise ROI.
